Green Feel’s x BC Zalgiris cosmetics
Task & Challenge
Green Feel’s is a Lithuanian company creating affordable quality products. This line is all about collaboration - among great skincare and one of the most loved Lithuanian basketball teams - Žalgiris.
Green Feel’s play in a competitive market in Lithuania, mostly in big supermarkets among cheap products. Nevertheless, their products are of great quality and promising good results. Žalgiris is a well known and loved team of Lithuania. So our design has to unify the synergy between the two, display the quality of the product and a grab the attention on busy shelves.
Solutions
We’ve created a minimal & clean design based on a lot of empty space. Dark colour symbolises the premium quality and looks good in every bathroom. Having two logos on the front of the packaging was quite a challenge. Though we kept it nearly the same size to display the moment of collaboration.
Creative Direction
Packaging
Package
Label design
What’s Golden?
We’ve added some final touch by using soft touch finishing, emphasising the pleasant feeling you get after using this special product.
Credits
Client: Cosmoway
Art direction: Gabija Platūkytė-Azarevičė
Graphic design: Monika Ragulytė
Project Manager: Lilė Adomaitė
Photography: Packshot Studio
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