LVSO book
Task & Challenge
The Lithuanian State Symphony Orchestra (LVSO) is facing challenges in gaining media visibility, despite its significant importance. Our task was to create a captivating design that celebrates the orchestra's 30th anniversary and effectively showcases the greatness and significance of the people involved.
Solutions
We have developed several solutions to address the challenges:
Coffee Table Book. Our proposed solution involves creating a captivating coffee table book that is accessible to everyone. This book is centered around the concept of collective memory and features interviews and reflections from individuals who have been part of the orchestra's journey. By incorporating their memories and ideas, we aim to highlight the importance of each person's contribution to the LVSO. Through this book, we can effectively convey the orchestra's legacy and impact.
Luminescent Cover Design. To add a touch of visual appeal, we designed the cover using luminescent colours. This choice of colour symbolises the brightest memories during the darkest nights. The luminescent cover not only captures the attention but also evokes a sense of anticipation, resembling the moment when the curtains open before a concert. It will create a feeling of excitement and intrigue, indicating the splendid moments that await when darkness falls.
Creative Direction
Editorial
Graphic design
Book design
Layout design
Musical book
What’s Golden?
The images of real-life employees were relatable and well accepted among the current employees. The unique experience of working in an airport as well as company’s value of each of their employees is expressed through this simple yet unique idea.
Credits
Art Direction & Graphic Design: Aidas Šumskas
Photography: Studio Packshot
Project manager: Daumantas Kairys
Great&Golden © 2019